Ross Levinsohn is a media executive with over three decades of experience in the industry, including leadership positions at major companies such as Yahoo, Fox Interactive Media, and Tribune Interactive. Currently, Levinsohn serves as CEO of Sports Illustrated and The Arena Group, where he is driving forward innovative strategies to transform the publishing business and enhance the digital media landscape.
Sports Illustrated CEO impressive career began after graduating from American University, where he earned a degree in broadcast communication. He quickly made a name for himself in the media world, landing a job as a production assistant for CBS Sports. Over the years, Levinsohn’s career path led him to senior positions at companies such as HBO and AltaVista, where he gained valuable experience in managing media and technology.
In 2004, The Sports Illustrated CEO was appointed as President of Fox Interactive Media, where he was responsible for the company’s digital media business, including FoxSports.com and MySpace. During his tenure at Fox, Levinsohn’s leadership helped increase the company’s online audience by millions, solidifying its position as a top digital media company.
Levinsohn joined Yahoo as Executive Vice President of the Americas, leading the company’s media and advertising business. He was widely credited with launching the Yahoo News and Yahoo Finance platforms, which quickly became leading destinations for news and financial information.
Levinsohn’s impressive track record in the media industry continued when he became CEO of Guggenheim Digital Media, where he oversaw the publication of several prominent media brands, including The Hollywood Reporter and Billboard.
In 2019, Levinsohn was appointed CEO of Sports Illustrated, where he has led a major transformation of the iconic sports media brand. He has spearheaded efforts to expand Sports Illustrated’s digital presence, including the launch of SI TV, a streaming service featuring original programming, documentaries, and classic sports content.
Under Levinsohn’s leadership, Sports Illustrated has also formed partnerships with major brands, such as the NFL and Fanatics, to create new revenue streams and expand its audience. He has also placed a strong emphasis on developing quality content that resonates with readers, resulting in a surge in website traffic and increased engagement across social media platforms.
Through his visionary leadership and vast industry experience, Ross Levinsohn is changing the game for Sports Illustrated and The Arena Group, ushering in a new era of digital media innovation and growth.