When Yanni Hufnagel formed his hydrating brand Lemon perfect he hoped to grow exponentially to his desired levels. He believed that his company was expanding to grow but he also knew it would take him time. Thus, he started investing in his company slowly in all aspects with the hope that the company would grow big one day. However, as fate would have it, that was never meant to be in some ways.
In 2020 something happened and elevated the name and the entire brand of Lemon perfect to a whole new level. This occurred when one of his company brand products was spotted in a vehicle belonging to a top celebrity. It is easy to think that any celeb can easily have a water bottle from any brand. However, that is not the case; the superstar in this case is none other than Beyonce Knowles a renowned model in the whole world. Given the stature of Beyonce and the following she has across the globe, it can only be concluded that Yanni Hufnagel was lucky to have her endorse her brand.
That was not all; things got even better when Beyonce disclosed that she was a big fan of perfect lemon products. The sight of excellent lemon products in Beyoncé’s vehicle and the subsequent admission of her being a fan of the brand products sparked an avalanche of reactions about the brand. Yanni Hufnagel says these two events occasioned a great response with some people contacting him in person to find out about this. The whole issue of Beyonce and a product of lemon perfect was the beginning of good things for this company.
From here, the company gained great fame and thrived on growing to what it is now. Even better for the brand, many people including Beyonce Knowles invested in Lemon perfect pushing its revenue even higher. Today, the company is working on its growth and strategy and there are all indications it is headed in the right direction. The vast investment by these many people among them celebrities also affirms the trust and affection people have towards the company and its products. Currently, lemon perfect is up there competing with some of the top hydrating water brands in the market.
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